Children get tired of their toys really quickly - they start breaking their old toys and they pester their parents for new ones. Play Doh is the perfect toy for kids: it's basically indestructible and can be made into anything a child desires. Then it can be made into something new altogether. 
Play Doh is a toy that evolves.

Play Doh 15 seconds spot
Art Director : Majic Aubert
Copywriter : Kevin David
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